South Wales Fire and Rescue Service works with partners to keep it's communities safe around water.
Accidental drowning causes more than 400 UK deaths every year and hundreds more will have a non-fatal drowning experience.
The first Chief Fire Officers Association (CFOA) Water Safety and Drowning Prevention week will run from the 13-19 April this year and is extensively focused on the main areas of drowning in the UK, which are swimming and recreational use of open water.
Cooling off in rivers, canals, ponds, quarries and lakes can have deadly consequences. So firefighters are urging people, particularly children and teenagers, not to swim anywhere other than in purpose-built and supervised swimming pools, unless they are members of an organised swimming group.
The campaign is focusing on raising awareness of the issue of Cold Water Shock by encouraging everyone, but especially young people to share the message ‘Tell a friend. Save a friend’ and to be aware of the risks around water.
Cold water shock
Cold water shock causes a number of fatalities every year as young people – even those who are strong swimmers – aren’t aware of the effect that it can have on their ability to swim in open water. On a warm day, the temperature of the water in a reservoir, quarry, lake or pool can remain very cold and the shock of cold water creates a physical response that can make it more difficult to swim, and can even cause death.
CFOA’s Water Safety Lead, Dawn Whittaker, warned:
“While reservoirs, lakes, rivers and other inland water may look safe and inviting, particularly on a warm day, there are hidden dangers below the surface that could make you ill, hurt you, and – at worst – could kill you.
“Cold Water Shock is a physical response that can not only affect your breathing, but will reduce your muscle ability and can even lead to a heart attack. Moving water, such as rivers, may look calm but may have strong currents below the surface which can carry even strong swimmers into danger. And, of course, from out of the water, or above, you may not be able to see dangerous obstructions such as large rocks or dead branches that can cause you injury.
“You may also want to consider the fact that open water is untreated, and may be polluted with bacteria and algae that can give you stomach upsets, or even with organisms that can cause a number of nasty illnesses including Weil’s Disease, Trachoma and Whipworm.
The CFOA Water Safety Group have created a list of the ‘Fatal Five’ causes of drowning to base the public safety message around:
The drowning prevention FATAL FIVE:
Age is one of the major risk factors for accidental drowning’s ³ and in the UK it remains the third highest cause of death in children
Males are especially at risk of drowning, with twice the overall mortality rate of females. They are more likely to be hospitalized than females for non-fatal drowning. Studies suggest that the higher drowning rates among males are due to increased exposure to water and riskier behaviour such as swimming alone, drinking alcohol before swimming.
Over the coming weeks CFOA will publish a tool kit for the drowning prevention week to assist any community or media engagement activities in your area. The target messages this year will be focused upon ‘Cold Water Shock’ and in particular at 16 – 30 year old people.
³ World Health Organisation Global report on drowning: preventing a leading killer 2014
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Tel: 01443 232000Fax: 01443 232180 email: firstname.lastname@example.org